Creation and execution of long term inbound marketing strategy to grow brand awareness, increase relevant site traffic, drive lead generation and online bookings growth for Bahia, a Dutch Caribbean-based horeca business. In 2019, we set out to develop a unified, inbound content marketing approach to drive awareness of Bahia and the Caribbean as a dive travel destination to a new and existing audience of scuba divers and dive travel touroperators across the USA.
Our marketing approach involved managing all content related activity for the brand:
We implemented a targeted and methodical approach to social media content marketing and lead generation that has led to significant increases in traffic and leads via their website.
We can help you harness the power of social. Let’s start a conversation about your digital marketing goals.